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Royal Enfield Bikes In India: Journey Of The Iconic Motorcycle Brand

By:Reema Bohra
Updated On: March 14, 2024 23:59 IST
Reema is passionate about classic cars and enjoys sharing her knowledge of their history and restoration processes. She is an advocate for sustainable transportation and promotes eco-conscious choices in the automotive field.
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Royal Enfield Bikes In India: Journey Of The Iconic Motorcycle Brand

KEY HIGHLIGHTS

  • The Journey of Royal Enfield in India: Tracing the Evolution of an Iconic Motorcycle Brand
  • Why Royal Enfield is the Preferred Choice for Indian Travelers?
  • Unveiling the Excitement: The Upcoming Royal Enfield Bikes in India

Have you ever ridden a Royal Enfield motorcycle? If not, you're missing out on a truly unique experience. Royal Enfield bikes are known for their classic design, rugged construction, and timeless appeal. They're also one of the most popular motorcycle brands in India, with a long and storied history.

In this blog article, we'll take a look at the history of Royal Enfield bikes in India. We'll also discuss some of the upcoming launches from the brand. So whether you're a die-hard Royal Enfield fan or you're just curious about the brand, read on for more information!

Also Read - New-Gen KTM 390 Duke Will Launch In India By 2024

The Remarkable Journey Of Royal Enfield In India

Above: Manufacturing of Royal Enfield

Royal Enfield motorcycles have been a part of Indian culture for over 60 years. The company was founded in 1901 in England, but it wasn't until 1955 that Royal Enfield motorcycles began to be manufactured in India. The first Royal Enfield motorcycle to be manufactured in India was the 350cc Bullet. The Bullet quickly became popular with Indian riders, and it remains one of the most popular motorcycles in India today.

In the 1980s, Royal Enfield began to experience financial difficulties. The company was struggling to compete with Japanese motorcycle manufacturers, and it was forced to lay off employees. In 1994, Royal Enfield was acquired by Eicher Motors, an Indian company that manufactures commercial vehicles. Eicher Motors invested heavily in Royal Enfield, and the company began to turn around.

In recent years, Royal Enfield has experienced a resurgence in popularity. The company has launched a number of new models, and it has expanded its export markets. Royal Enfield is now one of the most popular motorcycle brands in the world. The company's motorcycles are known for their classic styling, ruggedness, and affordability.

Royal Enfield: The Beloved Choice of Indian Travelers

Royal Enfield motorcycles have gained a significant reputation and a loyal following among travelers in India. Their enduring popularity can be attributed to a combination of distinctive features, a rich heritage, and a unique riding experience that sets them apart from other bikes on the market.

  • Classic design: Royal Enfield bikes have a classic, vintage design that is both stylish and timeless. This makes them a popular choice for travelers who want to experience the romance of riding a classic motorcycle.
  • Reliable performance: Royal Enfield bikes are known for their reliable performance, even in harsh conditions. This makes them a good choice for travelers who are planning on taking their bikes on long road trips or off-road adventures.
  • Comfortable ride: Royal Enfield bikes offer a comfortable ride, even over long distances. This is thanks to their well-designed seats, suspension, and handlebars.
  • Affordability: Royal Enfield motorcycles are relatively affordable, making them accessible to a wide range of riders. The company's most popular model, the Bullet, starts at around 91.5 lakh (US$2,000).
  • Community: Royal Enfield has a strong community of riders, which provides support and camaraderie for riders. The company regularly organizes events and rallies for its riders, which helps to build a sense of community and belonging.

The Upcoming Royal Enfield In India

Royal Enfield, a renowned motorcycle brand in India, has captured the hearts of enthusiasts with its rich heritage and distinctive motorcycles. Also With a reputation for timeless design and robust performance, Royal Enfield continues to expand its lineup with exciting upcoming models. Now, let's delve into the list of the eagerly anticipated Royal Enfield motorcycles:

Royal Enfield Shotgun 650: 

Royal Enfield Shotgun 650
Above: Royal Enfield Shogtun 650 spied on test run

The Shotgun 650, set to debut later this year, draws inspiration from retro designs while incorporating modern elements. Similar bikes currently available are the Royal Enfield Interceptor 650 and QJ Motor SRC 500. The bike features a polished aluminum finish on the front end and contemporary digital graphics on the fuel tank. Its design includes a single floating-style seat, a compact tubular handlebar, shortened front and rear fenders, bar-end mirrors, and robust tires. The 650cc parallel-twin engine is adorned with digital graphics, and Royal Enfield may make gear ratio adjustments for improved rideability.

The concept model boasts a CNC billet machine fuel tank, solid aluminum block wheels with integrated ABS, dual front disc brakes, upside-down front forks, and a hand-stitched black leather seat. However, the final production version will have a more refined appearance.

Royal Enfield Himalayan 450:

Royal Enfield Himalayan 450
Above: Royal Enfield Himalayan 450 spied on test run

Get ready for the highly anticipated launch of the new 450cc adventure motorcycle in India! This exciting ADV bike is set to hit the roads in the second half of 2023. It's built on a fresh platform and comes with a liquid-cooled engine that packs a punch of around 40bhp. The engine is designed to deliver strong low and mid-range torque for an amazing riding experience. With its powerful performance, rugged design, and advanced features, this adventure motorcycle is set to redefine the thrill of off-road exploration

Taking inspiration from the popular Himalayan 411, the new model features a brand new design that captures the adventurous spirit. Recently, spy shots have revealed its digital speedometer, which has a neat layout. The display is round and has a black backlight, while the tachometer runs around the edge of the display. It shows important information like the speed, distance traveled, and even the gear position.

Royal Enfield Electric Bike

Above: Royal Enfield Electric Bike

Royal Enfield is getting ready to enter the electric vehicle market with its first-ever electric bike, set to launch in India around 2023-2024. The electric bike will have a sleek and slim design with a charming retro touch. It aims to capture the minimalist spirit of the original Enfield, which was essentially a motor attached to a bicycle frame.

The company has revealed that it is currently working on multiple EV projects, but the first one to hit the market will likely be an urban motorcycle built on a brand-new platform. The focus is to deliver performance similar to that of a 250-300cc petrol-powered motorcycle while ensuring a decent range from a reasonably sized battery pack. This approach is necessary because higher performance and longer range would require more batteries, resulting in additional weight.

Royal Enfield Scram 450

Royal Enfield Scram 450
Above: Royal Enfield Scram 450 spied on test run

Royal Enfield Scram 450 is one of the upcoming bikes from Royal Enfield. It is expected to be launched in India in the second half of 2023. The Scram 450 will be based on the new 450cc platform that also underpins the Himalayan 450. Royal Enfield Scram 450 will be powered by a single-cylinder, liquid-cooled engine that produces 40PS and 40Nm of torque. It is more affordable and lightweight alternative to the Himalayan 450. It will be positioned as a scrambler motorcycle and will get features such as spoked wheels, a raised handlebar, and a single-piece seat.

Anticipated Market Impact

Royal Enfield's upcoming bikes could shake up the Indian motorcycle market. The new bikes are expected to appeal to a wider range of riders, from casual commuters to experienced enthusiasts. This could lead to increased sales for Royal Enfield and could help the company maintain its position as one of the leading motorcycle brands in India.

Here are some of the factors that could contribute to the success of Royal Enfield's new bikes:

  • The bikes are expected to be stylish and affordable.
  • They will be powered by new engines that are more powerful and fuel-efficient.
  • The bikes will be available in a variety of styles and configurations to suit different riders.

Conclusion

Royal Enfield's legacy as an iconic motorcycle brand in India is firmly established. The upcoming launches are poised to further elevate the brand's standing and provide riders with thrilling and innovative options. Royal Enfield's commitment to delivering exceptional motorcycles ensures that it will remain a beloved choice for bike enthusiasts and maintain its influence for years to come. You can join our 91Wheels Whatsapp Group for all of such latest updates from the automotive industry.

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