- Hero Cycles has introduced D2C sales of its cycles via its website
- Now customers can directly place order on Hero Cycle's official website
- The new E-Commerce website will sell bicycles directly to customers and will partner with over 3,000 dealers across the country
Hero Cycles is one of the leading bicycle manufacturer in India. The brand sell bicycles for every need and suitable for men, women & kids. The brand has launched its e-commerce website in an effort to strengthen its omnichannel presence. Prior to the debut of the E-Commerce platform, the brand's website simply displayed the portfolio and its pricing. Now, buyers can now purchase a Hero Cycle directly from the website. Additionally, the website provides its users with useful features like free home delivery, various payment methods, and a simple tool for finding the ideal match for their needs.
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Hero Cycles E-Commerce Website
Regarding the website's additional features, it provides a store finder tool that enables users to find the closest Hero Sprint store and a dealer partner. A new virtual expert assistance tool will also be made available on the website to recommend the appropriate product based on your needs. Additionally, the virtual assistant will aid in answering customer questions to provide a positive shopping experience. Your order's location and status can be tracked by using the order tracking tool available on the website.
The Hero Lectro range of electric bicycles will also be available, along with home delivery and flexible payment options. Easy EMI alternatives are also part of the flexible payment options, and they can be selected for a variety of terms according to certain criteria.
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Aditya Munjal, Director, Hero Cycles said, Our latest & biggest e-commerce website has been launched and would serve as a one-stop shop for the cycling community. With an objective to grow the band of cycling enthusiasts in the country, the website is designed to provide a seamless experience. What makes this even more unique is the fact that this a true omni-channel initiative in partnership with our dealers and Hero Sprint Stores which form an extremely important pillar in our journey of over 60 years. We want to increase adoption of cycles & e-cycles across the country and we believe that this website will serve as another milestone in that direction
Verdict: Customers will find it easier to purchase a Hero Cycle through the brand's official website owing to the E-Commerce platform. Other advantages, such as simple EMI plans, free nationwide home delivery, and more, further facilitate the simple purchasing procedure.
