Hero is one of the largest manufacturer of cycles in India with prices starting at Rs. 3025. The lowest-priced cycles is CARTOON 14T (EVA TYRES) while the highest priced cycles is EHX20 with the price of 135000. Hero offers 176 models across Indian geography through 1750 dealers. Hero offers 65 City cycles, 12 Electric cycles, 9 Girls cycles, 43 Kids cycles, 34 Mountain cycles, 11 Women cycles
Hero cycles is the leading cycle manufacturer in both in standard and premium segments in India. Hero cycles has more than 2800 dealerships in India. Hero cycles are available in MTB segment, City cycles, Women, kids and girls also. Hero cycles manufactures e-cycles in India as Hero Lectro.
Hero cycles is manufacturing cycle components in India since 1956 and later started manufacturing and sales of cycles in India under brand name of Hero. They export cycles to more than 75 countries worldwide and is among the top 10 cycle manufacturers in the world.
After from Hero cycles, they also own majority stake in Avocet Sports Ltd., a UK based company which owns Insync bikes brand. They also own more than 50% stake in BSH cycles of Srilanka.
Hero launched their first e-bike in India under the brand name of Lectro. It is the most premium electric cycle in India and most sold in India.
In Aug, 2020, Hero announced that they have sold more than 150 million cycles since 1956. Presently Hero cycles has more than 43% market share in India and they manufacture more than 60 lakhs cycles in a year. In 2020, Hero cycles has 5% market share of Global cycle market and it is expected to surge to 10% by 2023. Hero cycles is focussed on e-cycles market in India and the demand for e-cycles in rapidly increasing in top metro cities in India.