Maruti Suzuki has launched the 'Finance From Anywhere' scheme to boost its Smart Finance branch. Read the details below.
Maruti Suzuki recently launched the Smart Finance option for the customers pan India who are willing to buy the new cars from the manufacturer. Where this scheme has been an overnight success for Maruti, there are still some discrepancies that haunt customers via the online financing option. To clear these questions and to ensure transparency for the customers, the new 'Finance From Anywhere' scheme has been launched.
The Smart Finance trajectory has already helped Maruti to accumulate a total of sum of more than Rs 15,000+ Crores worth of loans and 2.6+ lakhs customers has availed the new online platform of carrying out loan sanctions via the Japanese carmaker. All thanks to the online platform which has enable the customers pan India to apply for car loans via just a tap of the screen over their mobile phones.
According to Maruti, their Smart Finance platform has helped a lot of customers but it also helped in recognizing three various problems which are repetitively faced by the customers. These problems are lack of information, lack of transparency and lack of convenience among the buyers during the process of the loan sanction program via online platform.
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To eliminate these problems, Maruti came up with the solution of the Finance From Anywhere scheme. This new scheme is a subsidiary of Smart Finance and it will aid to the ease of finance among the customers via online methods. This new system is AI-driven and will help in end-to-end financing to the Smart Finance online campaign.
Maruti Suzuki has decided to educate the new as well as existing customers via the radical use of multimedia programs over the TV and online media throughout the country. The main and only aim of this campaigning will remain the sole increment in the Smart Finance output via adding new customers.
Currently, Maruti has tied up with 16 different banks for easy finance options which include the big names such as
State Bank of India, HDFC Bank, Mahindra Finance, IndusInd Bank, ICICI Bank, Cholamandalam Finance, Axis Bank, and Bank of Baroda, Kotak Mahindra Prime, Sundaram Finance, AU Small Finance Bank, YES Bank, HDB Financial Services, and Toyota Financial Services, Federal Bank and Karur Vysya Bank. These various banks have been channelized via the Smart Finance application for helping potential customers to avail easy car loans. Introduction of the Finance From Anywhere scheme will help increase the sales return as well as overall revenue for Maruti.
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