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Bajaj Vector Trademark Registered in India, New Model Launch Soon?

By:Reema Bohra
Updated On: December 27, 2023 17:51 IST
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Bajaj Vector Trademark Registered in India, New Model Launch Soon?

KEY HIGHLIGHTS

  • Bajaj secures 'Vector' trademark in India
  • Launch remains unconfirmed
  • Potential as a premium or sportier Chetak variant

Bajaj has taken a step forward by filing a fresh trademark application in India for a name they've chosen'Vector.' What's intriguing is the parallel with Husqvarna, who introduced a concept scooter a few years ago under the similar-sounding name 'Vektorr.'

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Bajaj Vector Trademarked: Details

Delving into the details, it's confirmed that the trademark has received the official stamp of approval. However, the exact launch date remains uncertain, leaving us in anticipation. Although there's no official word on whether the name will grace a new Bajaj model, the signs are pointing strongly in that direction.

The Chetak series features the Chetak Urbane 2024 and the Chetak Premium, priced at Rs 1.15 lakh and Rs 1.20 lakh, respectively. Notably, the Chetak Urbane leads the pack with a top speed of 73 kmph. If the trademark is indeed earmarked for a new product, we can anticipate the emergence of the 'Bajaj Vector'envisaged as a higher-tier or sportier iteration of the Chetak electric scooter. What adds weight to this speculation is the fact that Bajaj has been caught testing a similar scooter in recent times.

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The Bajaj Vector seems to be in the initial stages, possibly indicating the forthcoming production of the Husqvarna Vektorr. Alternatively, it might be designed exclusively for international markets, suggesting that it might not hit the Indian market anytime soon.

In any case, the potential introduction of a sporty electric scooter from Bajaj comes as a much-needed upgrade, especially when compared to the current Chetak model. The Chetak presently falls short in features when compared to other electric vehicles in the market. This move could signify Bajaj's strategy to diversify its electric vehicle offerings, addressing the need for more competitive and advanced options in the rapidly evolving electric vehicle market.

Verdict

Bajaj's Vector, if realized, could inject a new level of excitement into the electric scooter segment, offering consumers a sportier alternative and potentially addressing the current gaps in the brand's EV lineup. Stay up to date with all the automotive news and updates by joining our 91Wheels Whatsapp Group today!

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