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2023 Bajaj-Triumph Scrambler Will Be Made & Sold By Bajaj - Read Details

By:Tejen Dhankhar
Updated On: January 23, 2024 17:17 IST
Hi, I'm Tejen. I was born and brought up in a small town of Haryana. However, from the day of my birth and until now, I've always lived around cars and motorcycles. More than passion, the automotive world is my only lifestyle. It's the connection to the vehicle that delivers me peace. However, when it comes to a choice; my instinct leads me towards motorcycles.
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2023 Bajaj-Triumph Scrambler Will Be Made & Sold By Bajaj - Read Details

2023 Bajaj-Triumph Scrambler bike will be made & sold by Bajaj. Bajaj has officially acquired the Triumph India operations.

  • Bajaj will now operate Triumph India showrooms
  • The upcoming Scrambler will be affordable
  • Scrambler will be the first bike under the new joint venture

Bajaj has now officially taken over the operations of Triumph India. The 2023 Bajaj-Triumph Scrambler will be the first product of this joint venture. Bajaj will now manage the 15 showrooms of Triumph and also produce low-cost bikes for it. Read more details below.

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Bajaj Takes Over Triumph - First Bike 2023 Bajaj-Triumph Scrambler?

bajaj triumph 350
bajaj triumph 350

As per the latest official report, Bajaj will now manage Triumph's operations in India. Currently, Triumph India has a total of 15 showrooms. All of these will now be managed by Bajaj. Additionally, Bajaj will also manufacture the first JV bike that is the upcoming Scrambler. In 2020, Bajaj & Triumph shook hands to co-jointly develop and manufacture mid-segment premium bikes. Hence, the Scrambler is going to be the first by-product of this JV.

bajaj triumph 350
bajaj triumph 350
2023 Bajaj-Triumph Bike

Now, as Bajaj is going to make this upcoming bike; its pricing is anticipated to remain competitive. However, online rumors suggest to us that there will be at least 2 models that will be launched. The first will be a retro-neo roadster while the second model will be a scrambler based on it. Also, these both models will likely be based on a 350-400cc platform. The main aim of these upcoming bikes is to establish the Triumph brand name in a specific segment. Currently, bikes like KTM Duke 390 & BMW G 310 R rule this segment. Also, Bajaj operating Triumph will mean more showrooms to open soon. Additionally, the service centers might also increase in terms of volume pan India.

Verdict

As the partnership aims, Bajaj-Triumph will work on more models in the near future. Hence, we can expect newer platforms like ADVs and roadsters to roll out soon. But, for now, it is the Scrambler that is awaited from this JV. We're expecting that it'll launch by the upcoming festive season. Speaking of its prices, we suspect that it'll be positioned somewhere around Rs 2.50-3 lakh ex-showroom. Meanwhile, you can join our 91Wheels Whatsapp Group for all of such latest updates from the automotive industry.

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