KEY HIGHLIGHTS
- Bullet 350 price hike: Rs. 2,000-3,000.
- Battalion Black now Rs. 1.75 lakh.
- Standard variants priced at Rs. 2 lakh.
- Black Gold variant at Rs. 2.18 lakh.
- Slipper clutch upgrade planned for Bullet.
Royal Enfield Bullet 350: Royal Enfield has revised the pricing of its popular Bullet 350 lineup. The price adjustment, ranging between Rs. 2,000 to Rs. 3,000 seems modest at first glance but as the Bullet 350 still has a larger customers, the price hike may affect a wide buyer base. Check out how much price hike have been increased for the each variant, and join our 91Wheels WhatsApp Community to stay updated on the latest automotive news.
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Now Slightly Pricier
Despite being one of the oldest nameplates in continuous production, the Bullet 350 has shown no signs of slowing down. In fact, it continues to be a strong performer in Royal Enfield's portfolio, contributing significantly to its monthly sales. This recent price hike doesn't come with any major cosmetic or mechanical changes, but it does shuffle the price positioning of certain variants in the lineup.
Updated Pricing Across Variants
Among the changes, the Battalion Black variant - introduced last year with a strong retro theme - now starts at Rs. 1.75 lakh (ex-showroom). Interestingly, this positions it below the Military Black and Military Red variants, which are now priced at Rs. 1.76 lakh, despite previously being more affordable.
The Standard Black and Standard Maroon versions of the Bullet 350 have also seen a bump, now retailing at Rs. 2 lakh, up from the earlier Rs. 1.97 lakh. The top-end Black Gold variant, known for its distinctive styling and premium finish, is now available for Rs. 2.18 lakh, compared to the previous Rs. 2.16 lakh.
These revised prices reflect Royal Enfield's response to rising input costs, while still maintaining competitive positioning in the mid-size motorcycle segment.
Upcoming Feature Upgrade - Slipper Clutch
Although no mechanical changes have been introduced with the price update, Royal Enfield is reportedly working on adding slipper and assist clutch technology to the Bullet 350 - a welcome feature already present in its 2025 Hunter 350. This upgrade will enhance ride quality by reducing clutch effort, making gear shifts smoother and more fatigue-free - especially on long rides or city traffic conditions.
As competitors like Honda CB350 and Triumph Speed 400 already offer such rider-friendly tech, this move could help Royal Enfield stay on par in terms of features without compromising on the brand's retro appeal.
Powered by the J-Series Platform
Under the classic styling lies the new-age 349cc, single-cylinder, air-oil cooled engine - a product of Royal Enfield's latest J-platform. It puts out 20.2 bhp and 27 Nm of torque, paired with a 5-speed gearbox. This platform has made the Bullet smoother and more refined than ever, eliminating much of the harshness associated with older models.
Suspension duties are handled by 41mm telescopic front forks and twin rear shock absorbers with preload adjustability. The bike runs on 19-inch front and 18-inch rear wheels, fitted with tube-type tyres. Braking is taken care of by disc brakes at both ends with dual-channel ABS as standard.
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Verdict
With these incremental updates and pricing adjustments, Royal Enfield is subtly aligning the Bullet 350 with changing rider expectations and global trends. While the price hike is marginal, it comes with the promise of future feature enhancements that could elevate the Bullet's position in the ever-competitive 350cc segment.
For fans of the iconic thump and timeless design, the Bullet 350 remains a solid choice - just with a slightly higher price tag now.
