TVS Radeon BS6 New Colours Launched To Commemorate 3 Lakh Sales Milestone

TVS Motor Company first launched the Radeon commuter motorcycle in the year 2018. In just around two years, the Radeon has become very popular in the Indian market, especially in rural areas. The Radeon's rough and tough build quality, high ground clearance, attractive looks and powerful yet efficient engine lure the buyers. This commuter motorcycle has recently achieved the 3 Lakh sales milestone in India and to commemorate this achievement, TVS has launched two new colours for the BS6 Radeon.

The new 2020 TVS Radeon BS6 gets two new festive colours - Regal Blue and Chrome Purple. In all, the Radeon is now available in a total of ten colour shades. The other eight colour options are Chrome Brown, Chrome Black, Volcano Red, Titanium Grey, Royal Purple, Pearl White, Metal Black and Golden Beige. In addition to these new colour shades, TVS Motor Company has also launched a new Dhakkad campaign. This new campaign has been introduced to showcase the Radeon's best-in-class features and Ecothrust Fuel Injection Technology (ET-Fi) which improves mileage and drivability.

Commenting on this occasion, Mr Aniruddha Haldar, Vice President (Marketing) - Commuter Motorcycles, Scooters & Corporate Brand, said, TVS Radeon has been welcomed by over 3 Lakh happy customers into their households. They have been delighted with its best-in-class features and strong customer-centric design. The two new colours will be very well received as well. The 'Dhaakad' campaign engages discerning and progressive Middle India Millennials and highlights how the ET-Fi technology in TVS Radeon delivers more mileage and better drivability than before. It is customer speak that has inspired the Radeon 'Dhaakad' campaign!

The new 2020 TVS Radeon is powered by a BS6-compliant 109.7cc, single-cylinder, air-cooled engine. This motor churns out 8.19 PS of power at 7350 RPM and 8.7 Nm of peak torque at 4500 RPM. The engine comes mated to a 4-speed manual gearbox and it also gets TVS' Ecothrust Fuel Injection (ET-Fi) Technology. The Radeon BS6 is available in three variants. The Base Edition is priced at Rs. 59,942, the Special Edition Drum Brake model is priced at Rs. 62,942 and the Special Edition Disc Brake model is priced at Rs. 65,942. All prices stick to Ex-showroom Delhi. What are your thoughts on the new TVS Radeon BS6? Do tell us in the comments below. Also, subscribe to our YouTube channel for more such amazing motoring updates.