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Mahindra 7XO, 3XO Names Trademarked; New Names For EVs?

By:Arjun Sharma
Updated On: March 13, 2024 10:40 IST
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Mahindra 7XO, 3XO Names Trademarked; New Names For EVs?

KEY HIGHLIGHTS

  • Mahindra trademarks new names for vehicles
  • 7XO, 3XO registered potentially for upcoming EVs
  • Read all details below

Mahindra has recently secured trademarks for two new names: XUV 7X0 and XUV 3X0. These monikers are expected to represent the production versions of their upcoming electric SUVs, which will be built on the innovative INGLO architecture. Before we get into more details, make sure to join our 91Wheels WhatsApp Group community of petrolheads for the latest automotive updates.

Also Read- Honda Cars To Get Expensive From April 2024; Second Time This Year

Mahindra 7XO, 3XO Trademarked: Potential Nomenclature For Mahindra EVs

New Mahindra XUV500
Above: Mahindra's new upcoming EVs to have a coupe-styled roofline

Despite the absence of detailed product information, Mahindras newly trademarked names align with their established naming tradition. Following the precedent set by models like the Scorpio, Bolero, and XUV700 (pronounced as XUV seven-double-O), the XUV 7XO, XUV 5XO, XUV 3XO, and XUV 1XO all share a common suffix: the letter O. These trademarks are currently listed as Accepted & Advertised, signifying their public disclosure for scrutiny and allowing for potential opposition. Its important to note that the registration process is still pending

Above: Mahindra 7XO trademark filing

Details on Mahindra's upcoming EVs remain under wraps, but whispers suggest the flagship might boast a mightily impressive 600 km+ range on a single charge. Expect these electric vehicles to be performance-oriented, packing a punch of advanced technology and features.

Above: Mahindra 3XO trademark filing

Mahindra's recent trademark filings hint at their electric vehicle plans. These names could signify electric versions of existing SUVs or entirely new electric SUVs within the XUV.e and BE families. Notably, the XUV.e8 name remains reserved for the fully electric XUV700 built on the new INGLO platform. This suggests Mahindra might adopt a revised naming scheme for their upcoming electric vehicle lineup.

Also Read- Hyundai Creta N Line vs Kia Seltos X Line: Power, Features & More

Mahindra XUV.e9 Spied On Test

Mahindra has recently captured attention with its upcoming electric SUV test mule, previously known as the XUV.e9 during its concept phase. Wrapped in a vibrant blue camouflage, it exudes a futuristic vibe, especially with its distinctive tail lights and sharply sloped rear profile.

Above: Mahindra XUV.e9

Peeking inside, we discover an exciting feature: a triple-screen layout that will carry over to the production model. The dashboard boasts an all-screen design, incorporating a digital instrument cluster, a substantial infotainment touchscreen, and a passenger-side screena pioneering move in the mass market segment. 

Verdict

The new nomenclature will streamline the portfolio and aid in easy dinstiction between the ICE and EV models. However, it is still a question as to how and when these names can be seen on any prodution vehicle as detailed information still remains behind the curtain.

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