Toyota 'Hum Hai Hybrid' Campaign Starts In India - Check All Details!

Toyota is offering one of the most extensive and reliable hybrid portfolios in the Indian market that consists of two cars - the Toyota Camry and the Toyota Vellfire. A number of other products are also expected to be launched in the coming months. The Toyota 'Hum Hai Hybrid' Campaign was recently announced in the country to promote Carbon Neutrality and here are all the details that you should know about the latest campaign.

The Toyota 'Hum Hai Hybrid' Campaign aims at creating awareness amongst the customers and society regarding hybrid electric vehicles. The move comes in after the brand announced that it will be making enough efforts toward achieving Carbon Neutrality by 2050. The campaign is in the form of web series and will make the customers aware of the benefits of Self-Charging Hybrid Electric Vehicles (SHEV). The Japanese carmaker also aims to facilitate a faster shift towards mass electrification in the country.

Also Read: Toyota Camry 2022 Price Hiked: All Details Here!

The web video series will be streamed on the brand's social media and through the Toyota Bharat website. A lot of important topics including the fundamentals of SHEV and its benefits are explained via these videos. The benefits of the SHEV vehicles include performance, better range, fuel efficiency, battery life, affordable ownership costs, etc. The brand also shares more information regarding electric vehicles including Plug-in hybrid vehicles (PHEVs), Battery Electric Vehicles (BEVs), and Fuel Cell Electric vehicles (FCEVs).

Presently, the brand is offering two electric hybrid vehicles in its portfolio including the Toyota Camry hybrid that is priced from INR 43.45 lakh (ex-showroom, Delhi). The second hybrid vehicle is the Toyota Vellfire which is priced from INR 90.80 lakh (ex-showroom, Delhi). For the vehicles are not only fuel-efficient but in addition to this, also offer impressive driving experience and in-cabin experience.

Also Read: Honda City Hybrid e:HEV Production Commence - All Details Here

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